At Bulk, the word family isn’t just an idea, it’s a practice. Some have been around for decades, and others are just starting out. But each individual provides invaluable pieces that contribute towards the whole of our success, and it’s a priority that they understand this each and every day. Cultivating a team of ace heavy-equipment experts isn’t the only necessity to creating a winning culture. It also takes the right combination of support, autonomy, and confidence. And it takes family.
Blue Collar Beginning: After going to school for Industrial Engineering, I gained experience assembling cars using American made steel and compressors for construction and railroads. Bulk is where I’ve developed my career, though. Beginning as a power washer at multiple steel mill sites, I’ve worked my way up and been mentored into site management.
Blue Collar Beginning: Starting around when I was 10, I started buying broken equipment like lawn mowers, snow mobiles, dirt bikes, etc, fixing it up and then reselling. As I got older, I naturally progressed from small equipment to heavy equipment, turning it into a career I love.
Abe Blumenfeld serves as Chief Executive Officer. His role includes strategizing on business advancement initiatives and building teams that further support the effort to drive growth. From his experience, he knows that you must invest in people, and he’s committed to the success story of every team member. That commitment extends to Bulk customers too, as he recognizes that they put their trust in the Bulk team to supply a service unmatched by any other fleet management company.
Blue Collar Beginning: Shortly after being brought onto Bulk as an apprentice, I was asked to fill in a Purchasing Agent role that was needed. That led to me taking on responsibilities of training employees on different systems. I found that the IT work appealed to me and I was continually given the chance to take on IT projects in addition to my other responsibilities. Eventually, the IT need grew so big that it was a natural progression to take it on as a full-time role.
Deb Jones is a Certified Public Accountant and serves as CFO/Treasurer. Responsibilities in this role include accounting functions, systems design, opportunity and bid analysis, and management of the accounting and administrative staff. She values the opportunity she’s had to work closely with three generations of the Brown family as the business has grown and evolved over the last three decades.
Steve Idalski serves as Director of Sales. His roles includes the responsibility of creating and managing business growth opportunities as well as building and supporting a team of true problem solvers who are always looking out for the best interest of Bulk customers.
Dave Merkel serves as General Manager. In this role, he is responsible for the safety and efficiency of the Bulk team, along with identifying growth opportunities in the areas he manages. Dave has worked closely with ownership to mentor and pass along valuable lessons that have helped drive the business forward. A key piece of advice that’s stuck with Dave over his years with Bulk is that it’s important to understand how to motivate a team to do their job as safely, effectively, and efficiently as possible.
Joe Deprizio serves as a Site Manager with responsibilities that include employee safety, overseeing the maintenance of Bulk equipment and truck fleet onsite, and ensuring customer satisfaction. This dedication to both the Bulk team and our customer partners is a prime example of why it’s a well-known fact around here that Joe always has everyone’s best interests at heart.
Equipment Expertise: Caterpillar, CVS Ferrari, Bobcat, Volvo
Blue Collar Beginnings: As a kid, I would take everything apart to see how it worked. My parents encouraged me to develop that passion in technical school so I could learn how to put everything I took apart back together. I’ve been doing it ever since.
Chris Lait serves as Executive Vice President. In this wide-ranging role, he focuses on ways to grow the business while building a team of highly-skilled tradesmen to deliver outstanding service to our existing clientele. He has an uncanny ability to identify customers’ short- and long-term needs and develop the best team to execute.
Equipment Expertise: Caterpillar, Cummins, CVS, Detroit Diesel, Komatsu, Powerscreen, Terex, Euclid, Telsmith, McCloskey, Grove, Manitowoc, Rayco, Morbark, ASV, Red River, and Red Dot
Blue Collar Beginning: Getting a foot in the door with a heavy equipment rental company as a welder and trainee was just the start of my career. I took advantage of the opportunity to also fill in doing field work when needed, which provided me the ability to learn every piece of equipment the company was a dealer for. That versatility serves me well every day here at Bulk.
Equipment Expertise: Caterpillar, John Deere, Sennebogen
Blue Collar Beginnings: I can trace my interest in being a mechanic back to when I was 15 and my dad and I restored a 1963 Chevrolet C10 firetruck. I got hired into a local construction company doing odd maintenance jobs and the mechanics there started to let me help them do small things like change oil, fix leaks, and do small repairs. Gradually, they started teaching me how to do larger repairs. Eventually, I was recruited by Caterpillar and was sponsored for a CAT 2-year schooling. That experience still comes in handy and has served me well over the years.
Equipment Expertise: Cat and Kress
Blue Collar Beginning: A long-time fascination for machines took me to welding class in high school and then into vocational school. Once I had the opportunity to weld and line bore on heavy equipment, I was hooked.
Peter Gage serves as Director of Asset Management. In this role, he’s responsible for the overall health of the assets in the Bulk fleet. His focus is on identifying ways to maximize the life of the assets while also ensuring front-line managers and technicians have the tools and knowledge they need to be successful.
Equipment Expertise: Caterpillar, Volvo, CVS Ferrari, Linde, Mi-Jack, Taylor, Lift King, and Paling
Blue Collar Beginning: I’ve been crawling around semis, greasing and performing PMs for my dad since I was 12. Since then, my career has led me to working on cars, agriculture equipment, and in the steel mills. But the most exciting place it’s led me is to Field Service, where almost every day I learn something new.
Steve Deprizio serves as Chief Operating Officer. In this role, he’s responsible for measuring performance both internally and throughout our customer sites, creating efficiencies, providing support, analyzing new opportunity and managing customer satisfaction. Steve is always on the lookout to streamline processes so we can do what we do better.
Equipment Expertise: Caterpillar, John Deere, and Volvo
Blue Collar Beginning: My dad owned his own business repairing farm equipment and I was always helping. Later, the father of a classmate in vocational school owned his own business repairing construction equipment. This seemed like more of a challenge, and I love a challenge, so I went to work for him. The rest is history.
Day in the Life of a Heavy Equipment Technician
For Ruben, communication is key to making sure everything gets taken care of safely and timely at his site.
At the beginning of the week, a game plan is created to sketch out what needs to get done and who’s going to do it. This plan is shared with the group so that everyone is on the same page, and if any adjustments are made, everyone gets notified to stay in the loop.
Daily morning team meetings cover everything from safety topics to issues with machines, to anything pressing the rest of the team may need to address. Once equipment inspections are done, the team meets again to go over anything that may need to be immediately addressed and work that into their schedule. That constant communication with one another makes it easy for the team to pivot when, inevitably, unexpected equipment needs arrive.
In addition to communication, safety is Ruben’s top priority and another key to success.
“We always look out for each other and help each other out. We built this motto – ‘We come in together and we leave together. We go home the same way w came in, safe and sound.’
We just have fun and get stuff done at work. When faced with a tough task, our attitude is ‘let’s knock this thing in the mouth.’ I love coming to work, and what makes it enjoyable is being with these guys day in and day out. We come up with a plan weekly, we get everything ordered ahead of time, and we make sure the technicians are set up for success. We’re still working on getting better and we’re not done yet. Perfection is what we’re striving for, and with this team we know we’ll get it done.”
#yagottawanna Advice from a Bulk Badass
“You have to have thick skin and you have to have patience. A lot of people get impatient and rush a job. That’s how people get hurt. And you have to be patient because when a customer is on you to get something done, you have to be able to take the criticism and understand how to deal with it in a professional way. – advice from a 35-year blue collar industry badass given to Ruben Silva Sr. when he first started out.
Each Bulk team member brings something unique to the table, but they all have one thing in common – being innovative, driven problem-solvers ready to help keep America moving. We can’t wait to see what great things the newest members of the Bulk crew will do.
Anniversaries are a big deal around here. We appreciate the dedication our team has for their craft and for Bulk. When you love what you do and who you do it with, it gets noticed.
Looking to work with a dedicated team of heavy-equipment experts who will always have your back? As we grow our business, we’re always looking for more motivated problem-solvers ready to get their hands dirty to serve our customers.